In the highly competitive world of modern football, agents need to stand out to effectively place their players. While data analysis is already widely used by clubs, it is also becoming an indispensable tool for agents. Here are five ways in which embracing data and statistics can facilitate negotiating with clubs.
Precise and Reliable Evaluation
Data analysis provides precise information. Using tools like the xPP algorithm, agents can obtain an accurate and objective evaluation of player performances. When this data is mathematically sound, well-presented and used correctly, it allows agents to position a player in relation to a target club’s expectations at a glance. The xPP method provides a precise and reliable assessment of a player’s potential, eliminating the need for lengthy negotiations and ensuring that discussions with clubs are based on solid evidence.
Personalized Placement Strategies
Each player is unique and requires a personalized approach: K. Mbappé could not be “sold” to Real Madrid in the same way as a young academy player or a player nearing the end of their career. Data analysis allows for a customized placement strategy based on the specific characteristics of each player.
Stat Scout reports assess the unique compatibility of a specific player with a specific club, taking into account internal competition and playing style, as indicated by relevant data.
Transparent Justification of Decisions
Data analysis enables you to justify decisions transparently and convincingly. Detailed reports provide tangible proof of a player’s abilities and potential. This is especially true when training stats are combined with classic data from more traditional providers, making it easier to support placement decisions.
Anticipating Club Needs
Data helps in understanding and anticipating the specific needs of clubs, thereby increasing the chances of successful player placements. For instance, as shown in the chart below, analyzing Hugo Fargues' departure from Yverdon showed that he could significantly contribute to a club like Bellinzone, particularly in terms of offensive impact.
Contract Negotiations
Data provides powerful leverage during contract negotiations, particularly when combined with strong storytelling skills and graphical presentations. By providing concrete evidence of a player’s performance and potential, agents can negotiate more favorable contract terms. This makes the power balance between the player and the club more equitable and decisions more rational. It is indeed easy to demonstrate the statistical impact of a player when compared to direct competitors over multiple seasons.
By adopting a serious and consistent data-driven approach, agents can maximize opportunities for their players, optimize placement strategies, and shift the balance of power in negotiations with clubs. This is why football agents should rely on data.
Stat Scout provides cutting-edge tools and analyses that make a difference, with simple and concise reports designed to be understood by all parties.